The Big Idea
Chapter 1 The Awakening
Of late, I have been complaining often and loudly about the increased number of ads on TV. My wife, helpfully points out that if I weren’t such a cheapskate I could pay for ad-free content. My rejoinder is that is that TV content is barely worth watching for free and that football games pause for ads anyway. As an interesting sidelight to this situation I have noticed that, often, when a couple is featured in an ad the ma...