I don't spend a lot of time on names, but I do like to keep them different from one story to the next. I use SS's list of 1,000 American names to jog my memory. I go through the list and see Forrest with two Rs. say, That's it, then I see Kayla, and that's the female name. There are also lists of ethnic names that I use. I do try to make them reasonably compatible for married names. I sometimes use a surname list when needed.